FIGO Detroit
FIGO Detroit is a culture-driven apparel brand built around identity, movement, and Detroit-rooted storytelling.
Services
- E-Commerce
- Branding
- Brand Voice
- Strategy
Online Sales
+215%
Brand Lift
4x
Conversion Rate
+65%
Customer Lifetime Value
+40%
The Challenge
FIGO Detroit needed to translate its strong local culture and physical presence into a compelling, high-converting digital e-commerce experience.
We developed a comprehensive brand strategy, refined their visual identity, and built a custom e-commerce storefront optimized for storytelling and conversions.
Our Approach
