How House of Karma researches, writes, reviews, and maintains every piece of content we publish — aligned with Google's E-E-A-T principles of Experience, Expertise, Authoritativeness, and Trust.
House of Karma publishes guides, comparisons, and educational resources for business owners evaluating branding, websites, marketing, CRM, automation, and growth systems. We hold ourselves to a simple standard: every claim must be verifiable, every recommendation must be disclosed, and every article must be genuinely useful — even to a reader who never hires us.
We do not publish content designed to manipulate search rankings, manufacture authority, or disguise advertising as editorial guidance. Our reputation depends on readers trusting what we write.
Our content draws on firsthand project work across branding, web design, SEO, paid media, CRM implementation, and automation. Where we reference our own experience, we label it as such. We never present conceptual or showcase work as completed client engagements.
Articles are written and reviewed by team members with direct operational experience in the subject matter. Founder Mohamad Fardous oversees strategy and creative direction across the House of Karma ecosystem, including the Studio Escrow platform.
We cite primary sources — official company websites, Google Search Central, USPTO, platform documentation — rather than recycling third-party directories. Every author or editorial team is identified on the articles they publish.
We disclose that House of Karma publishes our guides and is included in any comparison or ranking we produce. We do not fabricate reviews, ratings, awards, client results, pricing, or credentials. If we cannot verify a claim, we omit it.
Before publishing, every article is checked against the following standards:
Every article identifies its author or the House of Karma editorial team. Our founder and creative director, Mohamad Fardous, is credited where his direct experience informs the content.
Author profiles link to verified pages, including mfardous.com and our founder page. We do not use pseudonymous or AI-only bylines without human review.
House of Karma publishes this site and is included in any comparison or ranking we produce. We hold equity in Studio Escrow, the CRM and automation platform referenced across our content. Karma by Design and 24North are divisions within the same ecosystem.
Inclusion in our guides does not constitute an endorsement by the listed companies. Readers should independently evaluate portfolios, references, pricing, and project fit before hiring any agency or vendor.
Articles addressing healthcare marketing, HIPAA, patient acquisition, or advertising compliance are written for general business education. They are not medical advice, legal advice, or a guarantee of compliance.
We do not state that a website, CRM, form, or workflow is "HIPAA compliant" without verified technical safeguards, contracts, business associate agreements, and operational procedures. Businesses should consult qualified legal and compliance professionals for requirements specific to their organization.
All content is published by House of Karma Creative Agency LLC, a Detroit-based creative and growth-systems agency. We disclose our authorship on every article and never present our own recommendations as independent third-party rankings.
We verify facts against primary sources such as official company websites, Google Search Central documentation, USPTO records, and platform documentation. Claims that cannot be verified are omitted rather than published with assumptions.
Content involving healthcare, privacy, or compliance is written for general marketing education only. It is not medical or legal advice. We recommend readers consult qualified professionals for regulatory, legal, or compliance decisions specific to their business.
If you spot an inaccuracy, have a source correction, or want to understand how a specific article was researched, we want to know. Transparency is part of the work.